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Field notes on running ads with AI.

Guides and checklists for running Google Ads, Meta Ads, GA4 and tracking from Claude or ChatGPT. Written from agency practice and backed by sources.

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LatestAnalytics and tracking

GA4 conversions don't match Google Ads: normal or broken?

Google Ads, GA4 and Meta count conversions on different dates and rules. Line up the exact columns and API fields, then tell a normal gap from broken tracking.

18 min read

Google Ads

2 articles

Meta Ads

1 article